Microsoft AI chief says AI is not conscious and we should keep it that way After living in California for decades, I've found the perfect place to visit when I crave coastal Mediterranean vibes 'SNL' goes after AI, startup culture, and 'predatory tech guys' I wanted a part-time job while homeschooling my 3 kids. Then my cake pop side hustle took off. Everything changed for the oil, AI and bond trades over the past month Anthropic's internal AI use, valued at retail prices, now exceeds its employee pay Social Security may have to cut retirement benefits in six years. Here's how much money is at stake for beneficiaries These Senate races may help determine the fate of Social Security ‘The best thing that you can do for your career is to make yourself redundant’: Inside Stellantis’ AI push after the ‘starting gun went off’ Nebex CEO: NASA wants a commercial space economy. Here’s how it can enable one

John Paul DeJoria

John Paul DeJoria

John Paul DeJoria (#1383)

Global Rank #1383
Country Rank #514
Country United States

Success unshared is failure.

  • $ 3 B
  • Hair products, tequila
  • United States
  • M
  • 82 Years

Snapshot

Quick Facts

Global Rank #1,383
Country Rank #514
Net Worth $3.1B
Previous Worth $3.1B
Worth Change +$0.0B
Country United States
Industry Hair products, tequila
Age 82 Years
Gender M
Worth As Of May 4, 2026
Last Refreshed 13 Sep 2026, 12:00 AM
Residence Austin, Texas
World Billionaires List United States Billionaires Hair products, tequila

Profile Data

Personal Stats

Age 82
Source Of Wealth Hair products, tequila, Self Made
Self Made Score 10
Philanthropy Score 2
Residence Austin, Texas
Citizenship United States
Marital Status Married
Children 6
Education Diploma, High School
Net Worth Change +$0.0B +0.0% from previous worth
Previous Net Worth $3.1B
Current Net Worth $3.1B

Worth as of May 4, 2026

About Me

John Paul DeJoria is the cofounder of tequila maker Patron Spirits Co. and cofounder of hair care company John Paul Mitchell Systems. He slept in his car and sold shampoo door-to-door before he teamed up with Paul Mitchell in 1980 and turned $700 into John Paul Mitchell Systems. In 1989 DeJoria cofounded Patron Spirits, then sold it to Bacardi in 2018 in a $5.1 billion deal. DeJoria launched a line of 3D cellphones under his ROK Stars brand in March 2019. Since 2021, at least six companies under his ROKiT brand have filed for bankruptcy.

Insights

Did You Know?

DeJoria supports a number of charities, including anti-poaching group Sea Shepherd Conservation Society who named a vessel after him.

DeJoria bought a former McDonald's campus for $40 million in June 2019.

Wealth Growth

Net Worth Growth Over Time

Tracking John Paul DeJoria's net worth journey over the years, highlighting key growth phases and financial milestones.

Worth Trend Net Worth Growth
Period Change Worth Movement
Current Net Worth: $3.1B (May 4, 2026)

© Iconic Billionaires