Sergei Studennikov & family (#1880)
Why Red & White? For the elder generation, red is wine, white is vodka. But now it means red and white wine.
- $ 2 B
- Liquor stores, supermarkets
- Russia
- M
- 59 Years
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About Me
Sergei Studennikov is founder of the Krasnoye & Beloye (Red & White) chain of self-service liquor stores, the largest liquor retailer in Russia. In 2019, he merged it with the Dixy supermarket chain owned by billionaires Igor Kesaev and Sergei Katsiev to form Mercury Retail Group Limited. Mercury Retail, in which he and his wife have a 49% stake, is the leading alcohol retailer in Russia with 15,000 stores. Mercury postponed its much anticipated IPO after Putin invaded Ukraine. In the 1990s, Studennikov founded a company that distributed vodka, beer and tobacco. He opened his first Red & White store in Kopeysk in 2006.
Achievements
Career Highlights
A snapshot of the defining milestones, leadership decisions, and breakthroughs that shaped Sergei Studennikov & family’s rise and global influence.
Wealth Growth
Net Worth Growth Over Time
Tracking Sergei Studennikov & family’s net worth journey over the years, highlighting key growth phases and financial milestones.
Current Net Worth: $2.2B
(May 4, 2026)
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